Future Case

Crossmedia, Social, Mobile, Business Modeling, Marketing, Research and insights

The next big thing: free mobile service

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An old acquaintance of mine, Marko Ahtisaari, is involved in Blyk, the new mobile operator in the UK, providing free 43 minutes talk and 217 text messages. This is a unique new approach. Branding is the key word. Check it out at Marko’s blog  and also read the Economist’s article The Next Big Thing. Blyk is really something to follow.


Written by Kees Winkel

December 5, 2007 at 10:52

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