As Instagram Grows More Complex, Can It Maintain the Love?
Popular iPhone photo sharing app Instagram captured the hearts of nearly five million users this year despite, or perhaps because of, a surprising lack of features. The super-simple photo app let you apply filters and post out to other networks. It didn’t let you do much more than that.
The company has slowly added features over recent months and today unveiled a new version of its app with three big new features that could make a big difference in the ways we use Instagram. Those changes are upgraded user biographies, hashtag autocomplete and a new page to view all the photos you’ve clicked “Like” on in the past. Can Instagram keep its clean simplicity while adding more and more features? Time will tell, but these changes look to me like good ones so far.