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Mobile Marketing Association Gears Up for Next Week’s MMA Forum New York | Mobile Marketing Watch

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The Mobile Marketing Association is gearing up for next week’s kick-off to MMA Forum New York, which will span June 15-17 at the Waldorf-Astoria hotel in New York City.

Promising three days of “mobile marketing insights, collaboration and transformation,” the MMA says this year’s forum will deliver 115 speakers and more than 750 attendees. And the knowledgeable mobile marketing gurus in attendance will “share and generate insights that are transforming consumer engagement.”

In a press release issued Tuesday morning, the MMA said that its confirmed list of speakers extends to every conceivable segment of the mobile marketing ecosystem, including brands, agencies, wireless carriers, publishers and developers.

Google, GFK, Synovate, Zokem, InMobi, Adobe, Web Trends, Microsoft Advertising, Millennial Media, Out There Media, NHL, The Gap, American Express, Live Nation and numerous others will provide concrete evidence that mobile marketing works and is here to stay.

The MMA also confirmed today that the forum’s lineup includes: read it via Mobile Marketing Association Gears Up for Next Week’s MMA Forum New York | Mobile Marketing Watch.

Written by Kees Winkel

June 8, 2011 at 18:09

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